Power of a Common Man: Connecting with Customers the SRK Way
A wickedly far-ranging view of marketing success, consumer behavior and star power in India: that sums up Koral Dasgupta’s “Power of a Common Man: Connecting with Customers the SRK Way,”…
Shah Rukh Khan to star in Don 3
When the Shah Rukh Khan-starrer Don 2 hit theatres in 2011, the film’s director Farhan Akhtar told a section of the media, “I need a break from action films. As…