Discount clothes retailer Matalan was under fire today after it was revealed to be selling padded bras to children as young as eight.

The bras, which have already sold out in some sizes, are designed to give the appearance of a developed bosom to pre-teen girls.

The revelation will re-ignite concerns about the sexualisation of young children, which led to at least three retailers pulling products from their shelves last year.

Padded: The bras, which come in sizes as small as 28aa, are designed to give the appearance of a developed bust to flat-chested pre-teen girls

Matalan’s pink gingham padded bras, which cost just